Wednesday, March 10, 2010

Small Business

Three Simple Checkpoints on the Road to a Clean Energy Future

In the midst of a gold rush of clean technologies, some observers believe we're still years from making a dent in the national carbon footprint. But these three shovel-ready technologies show a low-carbon future is already within sight.

Why Employees Should Be Part of Any Green Solution

Training, educating and bringing employees on board with green projects is an end in and of itself, both for increasing workplace satisfaction and spreading a mentality of conservation at work as well as at home.

4 Tips on Buying CFLs for Your Business

In this tight economy, businesses are increasingly looking for ways to cut operational expenses and provide service to their customers. One area that offers opportunities to save now is lighting for your offices and buildings.

Corporations Cause $2.2T in Environmental Damage Every Year

A new, unpublished report from the United Nations calculates the actual cost of pollution from business operations as part of a long-term plan to make companies accountable for their environmental impacts.

After a Year of Stimulus Spending, White House Touts its Successes

One year ago today, Barack Obama signed the American Recovery and Investment Act. Today, he and top administration officials are making the rounds to highlight the plan's success in recasting the economy in a greener light.

Avoid a Marketing Mistake: Think Big or Keep it Personal

There’s no better time to build a strong, sustainable brand than when a company is first being established.  However, for smaller, single-person businesses, there may be some question as to whether the brand should be based on the individual, or on a company name. This decision should ultimately be based on your vision for the [...]

Related posts:

  1. Marketing Tips from American Express Provide tangible value.
Read more

Ford Expands Efficiency Efforts to its Dealers' Lots

At the National Automobile Dealers Association convention this weekend, Ford unveiled a pilot project aimed at helping its 3,500 dealers nationwide save energy and reduce emissions and other environmental impacts.

Weyerhaeuser, M&S, L'Oreal Among Leaders in First Forest Footprint Report

The first-ever effort to get companies to disclose their forest impacts just as they might disclose carbon impacts finds limited awareness, though some firms are clearly ahead of the pack.

Business Benefits in the Inner City: The State of Green Business-Chicago

Although there are many benefits from investing in and working within metropolitan areas and inner cities, much of the information about opportunities is fragmented and scattered.
 

Chicago's Green Economy Grows, But Struggles Remain: The State of Green Business Forum-Chicago

The Chicago area has seen growth in its green economy and exciting action around services for new and small businesses, but hurdles still remain as companies, non-profits and other groups look for resources and funds.
 

Green Policies Can Add Billions to the U.K.'s Budget

A new report argues that axing tax breaks for carbon-intensive industries, curbing spending on road expansion and improving public sector energy efficiency could cut the country's national debt by £12 billion a year.

If You're Going to Be Naked, You'd Better Be Buff: Radical Transparency in Green Marketing

At the State of Green Business Forum last week in San Francisco, a panel of industry experts explored how radical transparency -- whether driven by companies themselves or their customers -- is reshaping the world of green marketing.

World View 2010-02-08

World View


U. S. President Obama addressing Congress
Image by http://www.whitehouse.gov/
Read more

Green Marketing Gets Even Murkier: The State of Green Business 2010

Even in the midst of the deepest recession of the last 20 years, shoppers from São Paolo to Shanghai were ready to shell out more cash for eco-friendly products. Is the tide turning for the green marketplace?

Carbon Management After Copenhagen

How are companies considering carbon now that the Copenhagen summit is behind us? Did the event herald a new era of corporate carbon accounting, or will it be business as usual? These tools offer an insight into how companies are viewing carbon as a strategic issue.